Major Parties in the 2019 Lok Sabha Election

The Bharatiya Janata Party (BJP), led by Prime Minister Narendra Modi, emerged as a dominant force in the 2019 Lok Sabha election. With a strong focus on nationalism and economic development, the BJP campaigned on promises of security and progress for the nation. Its coalition partners, including the Shiv Sena and the AIADMK, played crucial roles in expanding the party's reach across various states.

On the other hand, the Indian National Congress, led by Rahul Gandhi, faced challenges in regaining its historical prominence in the election. Despite efforts to highlight issues such as unemployment and agrarian distress, the party struggled to connect with a significant portion of the electorate. The Congress formed alliances with regional parties like the DMK and NCP in an attempt to broaden its appeal to voters across different regions of the country.

Top Contenders for Prime Minister

In the upcoming 2019 Lok Sabha Election, the two prominent contenders for the position of Prime Minister of India are Narendra Modi from the Bharatiya Janata Party (BJP) and Rahul Gandhi from the Indian National Congress (INC). Narendra Modi, the current Prime Minister of India, is seeking re-election for a second term, highlighting his government's initiatives and development projects during his tenure. On the other hand, Rahul Gandhi, the scion of the Nehru-Gandhi family, is aiming to revive the Congress party's influence and secure the top position in the government.

Both candidates have been actively engaging with the public through rallies, speeches, and social media campaigns to garner support for their respective parties. Narendra Modi's emphasis on national security issues, economic growth, and welfare schemes has been a cornerstone of his campaign, while Rahul Gandhi has been focusing on issues like unemployment, agrarian distress, and social justice. As the election approaches, the competition between these two leaders intensifies, with each vying to sway voters in their favor and secure the top post in the country.

Key Issues in the Election Campaign

One of the major issues dominating the election campaign is the economy. With concerns over slowing growth and rising unemployment rates, political parties are strategizing on how to address these critical economic challenges. The implementation of policies to boost job creation, attract investments, and stimulate economic growth are at the forefront of the debate.

Another key issue in the election campaign revolves around national security and foreign policy. In the wake of increasing tensions with neighboring countries and the persistent threat of terrorism, parties are presenting their perspectives on defense strategies, border security, and diplomatic relations. The ability to ensure the safety and sovereignty of the nation is a crucial focal point for voters in this election.

Impact of Social Media on Election Results

In recent years, the impact of social media on election results has been significant. Platforms like Facebook, Twitter, and Instagram have become crucial tools for political parties and candidates to reach a wider audience and engage with voters. The speed and accessibility of social media play a pivotal role in shaping public opinion and influencing electoral outcomes.


During the election campaign, political parties leverage social media to disseminate their messages, rally supporters, and counter opposition. With the ability to target specific demographics and tailor content, social media allows parties to create personalized campaigns that resonate with diverse voter groups. Moreover, the virality of content on these platforms can quickly amplify a party's message, potentially swaying undecided voters and mobilizing supporters to take action on voting day.

Role of Regional Parties in the Election

Regional parties play a crucial role in the Indian political landscape, especially during the Lok Sabha elections. These parties often hold significant sway in their respective states and can influence the final outcome of the elections. With their strong regional identities and focused agendas, these parties cater to the specific needs and aspirations of their constituents, which can make them key players in the electoral process.

In many cases, regional parties form alliances with national parties in order to maximize their impact and increase their chances of securing seats in the Lok Sabha. These alliances are strategic moves aimed at consolidating their support base and leveraging their political clout on a larger scale. By aligning with national parties, regional parties can amplify their voices and push for their interests at the national level, making them indispensable players in the intricate game of Indian politics.