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Pravasa Media Secures MIB Approval to Launch Tamil News Channel Big TV Live

Pravasa Media receives MIB approval for Tamil news channel Big TV Live, expanding its regional television network across South India.

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Colgate-Palmolive India Shifts Around 60% of Advertising Expenditure to Digital Media

Colgate-Palmolive India directs around 60% of advertising expenditure to digital media as consumer attention shifts toward online and connected platforms.

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AI Agents Push Nielsen to Redesign Audience Measurement for Machine-Driven Media Consumption

Nielsen is preparing new measurement models as AI agents increasingly influence content discovery, advertising exposure and consumer media decisions.

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Indian Technology Companies Increase Motorsports Partnerships as Brands Chase Global Audiences

Indian technology and digital brands are increasing motorsports partnerships as Formula 1, Formula E and racing platforms attract younger global audiences.

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US Social-Media Platforms Face Fresh Regulatory Debate Over Digital Platform Accountability

US social-media companies face renewed scrutiny over child safety, platform design, Section 230 protections, privacy and digital accountability.

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Australian Regulators Examine Early Business Impact of Under-16 Social-Media Restrictions

Australian regulators assess early effects of under-16 social-media restrictions on platforms, advertising, age verification and digital business models.

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Zee Entertainment Appoints Ashish Mishra as Chief Marketing Officer

Zee Entertainment appoints Ashish Mishra as CMO to strengthen brand strategy, consumer engagement and integrated marketing across television and digital.

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Publishers Rework Search Strategies as AI Answers Reshape Web Traffic

Publishers rethink SEO, direct traffic and audience strategies as AI-generated search answers reduce dependence on traditional referral clicks.

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Google Ads Changes Smart Bidding Budget Behaviour for CPA and ROAS Campaigns

Google Ads changes Smart Bidding for budget-limited campaigns from August 17, making accurate CPA and ROAS targets more important for advertisers.

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Institutional Investors Trim Exposure to Major US Technology Favourites in Latest 13F Filings

Latest US 13F filings show institutions trimming some Big Tech holdings while remaining selective on AI, semiconductors and technology stocks.

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Australia’s Under-16 Social Media Rules Test Tech Giants

Australia’s under-16 social-media rules are testing Meta, TikTok, Snap and Google as regulators examine compliance, age checks and platform economics.

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Australia Questions Google, Meta, Snap and TikTok Over Under-16 Social-Media Ban Enforcement

Australian lawmakers question major technology platforms as early evidence shows significant under-16 social-media use continuing despite new restrictions.

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Indian Television Advertising Demand Weakens as Ratings Blackout Extend Into Festive Planning Season

India’s TV ratings blackout is disrupting festive ad planning as brands seek discounts and shift budgets toward measurable digital video platforms.

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AI Platform Expansion Intensifies Competitive Pressure on Digital Publishers

AI search and answer platforms are reshaping digital publishing as falling referral traffic pushes publishers toward subscriptions and direct audiences.

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BCCI Title Sponsorship Tender Reaches Deadline as Major Cricket Brand Rights Go Up for Competition

BCCI’s title sponsorship tender reaches its August 13 bid deadline as brands compete for premium rights covering India’s home cricket events.

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Shein Begins Investor Marketing Ahead of Planned Hong Kong IPO

Shein begins marketing its planned Hong Kong IPO to investors as the fast-fashion giant targets an August listing and a potential $30–$40 billion valuation.

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I Squared Wins Bidding War for Australia’s oOh!media in A$898 Million Deal

I Squared Capital agrees to acquire Australia's oOh!media for A$898 million after a competitive bidding process for the outdoor advertising company.

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Centre Backs Most Parliamentary Panel Recommendations Aimed at Tackling Fake News

Centre accepts nine of 12 parliamentary panel recommendations on fake news, while key issues including a formal definition remain under consideration.

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Capital One India Strengthens Regional Brand and Corporate Communications Leadership

Capital One India strengthens its brand and corporate communications leadership as the company expands its technology presence and regional operations.

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AI-Led Search Changes Push Digital Publishers to Reassess Audience Acquisition Strategies

AI-led search changes are pushing digital publishers to rethink audience acquisition as referral traffic, discovery and monetisation models evolve.

The Media section on NEX NEWS delivers comprehensive coverage of the news media industry, including print, television, digital, broadcasting, publishing, journalism, media technology, advertising, corporate developments, regulatory updates, investments, mergers & acquisitions, executive appointments, and business strategies shaping the future of news organizations.

Our editorial focus goes beyond headlines to cover the business of media, analyzing how media companies operate, grow, innovate, and influence industries and economies. From newsroom transformations and digital publishing to broadcasting networks, media ownership, advertising trends, and policy developments, NEX NEWS provides verified insights and market intelligence for media professionals, business leaders, investors, publishers, and decision-makers.

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