Sports technology has revolutionized the sports industry, offering a wide range of innovations designed to enhance athlete performance and elevate fan engagement. Wearable devices, virtual reality, data analytics, AI, and smart stadiums are some of the key advancements reshaping the sporting landscape. Challenges such as data privacy and ethical considerations must be addressed in order to ensure that technology is used responsibly. In the future, we can expect more advances in sensor technology, AI, and biometrics to further improve the sports experience for athletes and fans alike.