IT Engineer Starts Kurta Business With Just Rs 7000, Now Earns Lakhs From Handcrafted Suits
In a world where startups often begin with flashy funding and massive teams, one man’s story stands out for its simplicity and grit. What began with just ₹7,000 and a dream has blossomed into Kurta Ghar, a successful handcrafted fashion brand that now earns lakhs every month while celebrating the rich textile heritage of Rajasthan.
From IT Cubicle to Colorful Craftsmanship
The founder, a former IT engineer, spent years coding in a corporate job. Though financially stable, he felt creatively unfulfilled. On a trip home to Rajasthan, he noticed how beautifully his mother’s old hand-embroidered kurtas still looked and realized there was a gap in the market for affordable, elegant ethnic wear rooted in heritage.
Armed with basic tailoring knowledge, a small savings of ₹7,000, and a deep connection to his cultural roots, he launched Kurta Ghar—a brand built around the idea of reviving the charm of handcrafted kurtas, bandhgalas, and suits.
The First Stitch
His first collection was made using locally sourced cotton and hand block-printed fabrics. Instead of setting up a store, he started by taking custom orders through Instagram and WhatsApp. He even handled packaging and deliveries himself in the early days.
The turning point came when one of his customers, an influencer, shared their order online. Orders started flowing in, and soon, Kurta Ghar had its own dedicated workshop with three tailors.
Keeping It Handmade, Always
Today, Kurta Ghar employs over 20 artisans and works closely with handloom clusters across Rajasthan. The brand consciously avoids mass production, focusing instead on limited-edition collections made with love, detail, and sustainable fabric choices.
Each piece is handmade—from hand-stitching to traditional block printing and embroidery—making every kurta not just clothing, but a story.
A Brand With Purpose
While profits are growing, the founder’s mission remains the same: make heritage wearable again. By employing rural artisans, Kurta Ghar also plays a role in reviving local crafts and sustaining livelihoods.
The brand now ships globally, and has even launched a men’s fusion wear line, with plans to expand into women’s and children’s wear next year.
Lessons for Aspiring Entrepreneurs
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Start small, but start smart: Even ₹7,000 can launch something meaningful if paired with vision.
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Go digital first: Social media was the founder’s primary marketplace.
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Honor your roots: Kurta Ghar’s cultural connect made it unique in a crowded fashion industry.
Final Words
Kurta Ghar isn’t just a clothing brand—it’s a reminder that with passion, cultural pride, and perseverance, even the most modest dreams can be stitched into lasting legacies.
If you’re ever in search of a timeless kurta that tells a story, you’ll likely find it at Kurta Ghar—where every thread has a purpose.
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